So, you’re trying to become a professional dancer, but you don’t have a professional online presence…
You’re not the only one!
But, you can definitely step your game up to start booking the gigs you’ve always wanted. 😉
Use this list of 9 marketing tools to boost your online presence and reach your dance goals faster than ever.
Feel totally overwhelmed when it comes to remembering the schedules and plans for ~9893649238 auditions, shoots, & classes?
Monday is for you!
As a dancer, you have to be your own manager/producer and that’s a full-time job in itself.
Use Monday’s calendar tools to keep yourself and whoever you regularly collab with organized.
For example, got a big concept video shoot coming up?
Use this marketing tool so you can put your energy into making that dope content rather than remembering who’s in charge of bringing props to the shoot.
Tip: Try to set aside 1 hour each week to organize your schedule.
I like to do this on Sundays or Mondays so I feel prepared going into the week!
Sometimes you work on a dope project and end up with TONS of great content to post.
Then, you inundate your social channels with content about that one great workshop you led or that amazing concept video…
And then, suddenly, you’re all out of content to post.
With Planoly you can schedule all of your Instagram posts in advance and see a preview of how the content will look on your profile.
This way, you never run out of content too soon or accidentally post WAY too much about one project all at once.
You’ll be able to give your profile a more professional, cohesive aesthetic and make a content calendar that feels focused, not spammy.
Tip: Try scheduling at least 4-5 posts per week for the best results!
The Instagram algorithm rewards accounts that post often by recommending those posts to more people.
More people looking at your content = more new followers!
Click here to get it.
Linktree helps you group several links in one single URL.
This is especially useful for platforms like Instagram where you’re only permitted to share one single link in your profile.
By using Linktree, you can send people to your YouTube channel, website, booking email address – everything!
Make it easy for people to find all your content so your following grows twice as fast.
Tip: Always put the most important link you want to share at the top – you want to catch the reader’s attention with the most important things first!
Wix is a website building tool that will help you create a professional looking website with zero coding experience.
Create your own portfolio site featuring concept videos and dance reels that you can share with booking agents and potential clients.
Tip: Build a newsletter section and gather emails to share updates on your latest dance projects.
You never know when one gig will lead to another!
If you already have a WordPress site but want to give it an upgrade, Elementor is a great page builder that helps you create fast templates.
Seriously, you’ll be able to completely transform your site in less than 1 week.
Use it to make your site look sleek, current, and professional.
One thing that I always say is…
If you’re not a pro at doing what you need, don’t be afraid to ask for help.
Need a logo for your dance team?
Want a dope dance video, but have no idea how to shoot one?
Don’t have time to struggle through editing your own dance reels?
Drop by Fiverr to hire affordable, freelance professionals to help you with your marketing needs!
You won’t need to waste hours on trial and error to get beautiful photos, videos, and web designs.
Tip: Be sure to check the reviews and portfolio of each freelancer.
You don’t wanna waste time reaching out to another artist if their work doesn’t fully fit your needs!
Tubebuddy is a Chrome extension that gives you a TON of useful tools for managing your Youtube Channel.
You’ll get everything from card templates to comment filters to thumbnail generators.
By streamlining all the little things that go into managing your channel, you’ll be able to create a more professional, engaging presence with ease.
Tip: My favorite Tubebuddy tool is actually the Video Topic Planner!
This tool will help you see trending topics, collect suggestions from your followers, and organize your video ideas as they come.
Are you a do-it-yourself kinda person?
There’s an online tool for you too!
Skillshare is a learning platform with online classes that could help you increase your knowledge on a daily basis.
For example, if you want to make a newsletter for your dance crew all on your own, visit Skillshare to learn how – directly from a professional.
You’ll have complete creative control and save cash.
Tip: Skillshare has quite a few classes that you can access for free, so before you take the plunge on the paid version, use the filters to find free options!
SocialBlade is the perfect marketing tool to study the social media landscape and understand what you should do to increase your social presence.
Use SocialBlade to search for similar profiles to your own – they might be good accounts to collab with or borrow a few ideas from!
Tip: To grow your account quickly, pay close attention to the hashtags that similar accounts use.
Using those same hashtags on your own posts will help you reach the audiences you want.
We hope these tools help you level up your online presence!
But remember – social media is always changing.
If you want to gather more important news and tips, connect with other marketing specialists and ask your own questions!
Be sure to follow STEEZY Studio on their channels to keep getting more tips from dancers, for dancers on topics like this too.
This post was originally published on alexandrecontador.eu.
Alex Contrador is a digital marketer and social media specialist, currently helping brands and artists level up online.